Protect What Matters Plan
Protect What Matters Plan

Protect your family, home, and future with a simple, written plan.

No pressure. No confusion. Just a clear conversation about what happens if life takes a turn, and how to keep the people and things you care about protected.

If something happened to you, would your family be okay financially?
Could they keep the house and cover the bills without your income?
Do you have a simple plan for final expenses and long-term stability?
20–30 minute conversation. No obligation, no on-the-spot decisions required.
Who it's for

If any of this sounds like you, you’re in the right place.

The Protect What Matters Plan is built for people who carry responsibility — for a family, a home, or a future they don’t want to leave to chance.

You have people who depend on you.
Spouse, kids, or loved ones who would feel it immediately if your income stopped. You want to make sure they can stay in the life you’ve worked hard to build — not scramble to pay the basics.
You have a home or big financial commitments.
A mortgage, car payments, or other major obligations. You don’t want your family forced to sell, move, or downsize just to survive if something happens to you.
You don’t want to leave a financial mess behind.
You’ve seen what happens when someone passes without a plan — the stress, the bills, and the arguments. You’d rather handle things now, calmly, than leave it on your family’s shoulders later.
Simple process

A clear plan in three calm steps.

No hard sales. No pressure. Just a structured way to look at what you have, what you need, and how to fill the gaps in a way that fits your budget.

Step 1
Understand your situation.
We talk about your family, your income, your home, and what you want to make sure happens if life takes a turn. No documents needed for the first call — just an honest conversation.
Step 2
Identify your protection gaps.
We review what you already have in place and where the weak spots are — income replacement, mortgage protection, final expenses, and long-term stability.
Step 3
Build a written “Protect What Matters” plan.
You’ll walk away with a simple written outline: what’s protected, what still needs attention, and the options available to you. You decide what to move forward with and when.
Why it matters

What this plan gives you — beyond a policy.

A clear picture of what would actually happen to your family, home, and obligations if something happened unexpectedly.
Confidence that your protection lines up with your real life — not just a number someone threw at you years ago.
Simple language and real numbers instead of jargon, guesswork, or “you’ll be fine” hand-waving.
The ability to make decisions at your pace, with someone who is calm, direct, and willing to explain things as many times as needed.
Most people wait until something scary happens — a health scare, a close call, or seeing a friend’s family struggle — before they take this seriously.

The Protect What Matters Plan lets you get ahead of that moment, while you still have options and peace of mind.
Why work with me

You deserve straight answers and a calm guide.

RP
Robert Palmiter
Financial professional & protection planning specialist
I spent decades running a high-responsibility business before shifting my focus to helping families protect what matters most. I’ve seen what happens when there’s no plan — and when there is one.

My approach is simple: be transparent, be patient, and structure everything so that if something happens, the people you love are not left scrambling in the dark.
Questions people ask

Frequently asked before booking a call.

Do I have to make a decision on the first call?
No. The first call is to understand your situation and outline options. You decide if and when you want to move forward. There is no on-the-spot pressure.
What does it cost to have a plan put together?
The planning conversation itself doesn’t cost you anything. If we find protection gaps and you choose to put coverage in place, we’ll go over how that works and what fits your budget.
I already have some life insurance. Is this still for me?
Yes. Many people have something in place — a work policy, a small term plan — but don’t know if it truly covers what they want. We’ll review what you already have before suggesting anything new.
What if I’m not sure I qualify because of health or my past?
Don’t rule yourself out on your own. We’ll talk through your situation first. There are often more options than people realize, even with health history or previous challenges.
Ready to make sure your family, home, and future are protected?
Schedule a calm, 20–30 minute conversation. We’ll walk through your situation, identify any gaps, and outline your Protect What Matters Plan — at your pace.
Book Your Free Protection Call
No pressure. No rushed decisions. Just clarity about where you stand and what options are available.